Last updated: 14 May 2026
1. Who we are
This Privacy Policy explains how Justin Noble, trading as Model Railway Scenics (“we”, “us”, “our”), collects, uses and protects your personal data when you visit and use https://www.modelrailwayscenics.com.
Model Railway Scenics is a website for Model Railway Enthusiasts, collectors and we may feature products, news, reviews, community content and links to third-party eCommerce partners including Amazon UK and eBay.
Contact details
Email: help@modelrailwayscenics.com
Phone: 01872 248878
Trading address: Unit 26, Tresillian Business Park, Probus, Truro, Cornwall, TR2 4HF
2. The information we collect
We may collect and process the following types of personal data:
- your name, email address and any details you provide if you contact us;
- technical information such as IP address, browser type, device type, operating system and referring website;
- usage information about how you use our website, including page views, clicks, navigation paths and time spent on pages;
- cookie and tracking data, where you have given consent for non-essential cookies;
- affiliate click data, including when you click through from our website to Amazon UK, eBay or other partner sites;
- any information you submit through contact forms, newsletter forms or community features.
3. How we use your personal data
We use your personal data to:
- operate, maintain and improve the Model Railway Scenics website;
- respond to enquiries and provide customer support;
- monitor website performance and understand how visitors use our site;
- measure clicks to our affiliate and advertising partners;
- identify which pages, links and product content perform best;
- detect misuse, fraud, security incidents or technical issues;
- comply with legal and regulatory obligations.
ICO guidance says privacy notices should explain both the purposes for processing and the lawful basis relied on for each purpose.
4. Lawful bases for processing
Under UK data protection law, we rely on the following lawful bases:
Legitimate interests
We use certain data to run, improve and secure our website, analyse general site performance, and understand how our content is used, where this is necessary for our legitimate interests and does not override your rights and freedoms.
Consent
Where we use non-essential cookies or similar technologies for analytics, affiliate tracking, advertising measurement or behaviour tracking, we rely on your consent where required. ICO guidance states that valid consent must be freely given, specific, informed and involve a clear positive action.
Legal obligation
We may process personal data where necessary to comply with applicable legal or regulatory requirements.
Contract
If you contact us regarding a service, order-related issue or other request that may lead to a contract or support arrangement, we may process your information where necessary to deal with that request.
5. Cookies and similar technologies
Our website uses cookies and similar technologies.
Some cookies are strictly necessary for the website to function properly. Others are used for analytics, behaviour tracking, advertising performance and affiliate click tracking. These help us understand how visitors interact with the website and whether users click through to our eCommerce partners.
ICO guidance says you must clearly explain what cookies do, what you use them for, and the consequences of accepting them. ICO guidance also says non-essential cookies generally require valid consent before they are set.
We may use cookies to:
- remember your cookie preferences;
- analyse traffic and on-site behaviour;
- measure clicks on product and affiliate links;
- understand which pages and promotions lead visitors to our eCommerce partners;
- improve the content and usability of the site.
You can manage your cookie preferences using our cookie banner or your browser settings. Disabling some cookies may affect how parts of the website function.
6. Affiliate links and advertiser tracking
Model Railway Scenics is an affiliate website. This means some links on our website are affiliate links. If you click one of these links and make a purchase from one of our eCommerce partners, we may earn a commission at no extra cost to you.
Our current eCommerce partners include:
- Amazon UK
- eBay
When you click an affiliate link, tracking technologies may be used by us and/or the partner platform to record that the visit or purchase came from our website. We do not usually receive your full payment card details or your full order information from these partner sites, but we may receive reporting data such as clicks, sales attribution, commission data, broad product information and performance statistics.
As an Amazon Associate I earn from qualifying purchases.
This website may also earn commission from qualifying purchases made through eBay affiliate links.
7. Sharing your information
We may share personal data with trusted third parties where necessary, including:
- website hosting providers;
- analytics and cookie management providers;
- email and contact form providers;
- affiliate network and partner platforms, including Amazon UK and eBay;
- professional advisers, legal advisers or regulators where required.
We do not sell your personal data to advertisers.
8. International transfers
Some third-party services we use may process personal data outside the UK. Where this happens, we will take appropriate steps to ensure your data is protected in accordance with applicable data protection law.
9. Data retention
We keep personal data only for as long as necessary for the purposes set out in this Privacy Policy, including to meet legal, accounting, reporting and operational requirements.
Retention periods may vary depending on the type of data, the reason it was collected, and whether we are required to keep it by law.
10. Your rights
Under UK data protection law, you may have the right to:
- request access to the personal data we hold about you;
- request correction of inaccurate or incomplete data;
- request deletion of your personal data in certain circumstances;
- object to certain processing;
- request restriction of processing in certain circumstances;
- request transfer of your data where applicable;
- withdraw consent at any time where we rely on consent.
ICO guidance says privacy information should tell people about their information rights and how to exercise them.
To exercise any of these rights, please contact us using the details above.
You also have the right to complain to the Information Commissioner’s Office (ICO) if you believe your data protection rights have been breached. The ICO is the UK regulator for data protection matters.
11. Third-party websites
Our website may contain links to third-party websites, including Amazon UK, eBay and other external sites. Once you leave our website, we are not responsible for the privacy practices, content or security of those third-party websites. You should read their privacy and cookie policies before providing personal data.
12. Children’s privacy
Our website is not intended for children to use independently without appropriate supervision. We do not knowingly collect personal data from children in a way that would require parental consent under applicable law.
13. Security
We take appropriate technical and organisational measures to help protect personal data against unauthorised access, loss, misuse, alteration or disclosure. However, no online transmission or storage system can be guaranteed to be completely secure.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, our partners, our use of cookies, or legal and regulatory requirements. Any updates will be posted on this page with a revised “Last updated” date.
15. Contact us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact:
Model Railway Scenics
Email: help@modelrailwayscenics.com
Phone: 01872 248878
Address: Unit 26 Tresillian Business Park, Probus, Truro, Cornwall, TR2 4HF